Mr Wong Kai Cheong (KC) started his career in the Financial IT industry as an electronic engineer in Sime Darby Systems Sdn Bhd becoming General Manager in AIMS Sdn Bhd during the course of his career. After gaining 40 years of experience in IT, he started the Insite MY Group of Companies (InsiteMY) in the year 2000. Today, InsiteMY has more than 100 staff with more than 90 financial institution and over 100 corporate customers across eight countries.

KC and his team at InsiteMY have established themselves initially as a reliable solution partner to the banking industry for payments, reporting, risk management and compliance in Malaysia. All products developed in-house at InsiteMY are under the purview of the Malaysia Digital Economy Corporation (MDEC) as local home-grown IT products.

In 2018, KC co-founded a new R&D company, OrangeFIN Asia Sdn Bhd, focusing on Robotics Process Automation (RPA). These AI software robots assist humans by performing repetitive, mundane and tedious computer desktop and mobile phone based tasks. OrangeFIN aims to put a software robot in every organization throughout Asia.

In 2023, KC consolidated the InsiteMY and OrangeFIN group of companies and subsequently merged them into the public listed company, AsiaFIN Holdings Corp (ASFH:OTCQB), which is currently listed on the OTC QB Venture Market in the United States. KC Wong currently serves as the Group Chief Executive Officer (Group CEO) of the AsiaFIN Holdings group of companies.